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Aug 25, 2025 3:05:26 PM2 min read

Cloud Communications: Why More SMBs Are Making the Switch

The workplace has changed. Hybrid teams, remote collaboration, and always-on customer expectations have transformed how businesses communicate.

For many SMBs, traditional phone systems are no longer keeping up. That’s why more organisations are turning to cloud communications, solutions that unify voice, video, messaging, and contact centre into one seamless platform.

At Addcom, we’ve seen firsthand how cloud communications reshape the way SMBs work. Here’s why so many businesses are making the switch, and why now is the right time.

The Business Case for Cloud Communications

1. Cost Efficiency
On-premise systems come with heavy upfront costs: servers, hardware, licensing, and maintenance. In contrast, cloud communications operate on a subscription model. That means predictable monthly fees and no need to overinvest in infrastructure you might not use.

2. Flexibility and Scalability
Need to add 20 new staff in a week? Or scale down after a project ends? Cloud platforms allow you to add or remove users instantly. This agility is invaluable for growing businesses.

3. Business Continuity
With a cloud system, your communications aren’t tied to a physical office. If staff need to work remotely, they can access phones, video calls, and chat from anywhere. Even if your office internet goes down, calls can be rerouted to mobiles—keeping business running smoothly.

4. Unified Experience
Instead of juggling multiple platforms for calls, meetings, and chat, cloud solutions like 8x8 bring it all together. This improves efficiency and ensures everyone, employees and customers alike, has a consistent experience.

Why Now Is the Right Time

Until recently, many businesses hesitated because of compatibility concerns. For example, organisations with Mitel phones worried they’d need to replace all their hardware. But with 8x8’s new support for Mitel 6900-series phones, the need for costly rip-and-replace has been eliminated.

This makes cloud adoption more accessible and affordable than ever before.

How Addcom Makes the Switch Seamless

Migrating to the cloud isn’t just a technology decision—it’s a business strategy. That’s why Addcom partners with SMBs every step of the way. We provide:

  • Consultation & Strategy: Identifying the right solution for your business goals.

  • Deployment & Migration Support: Ensuring minimal disruption as you transition.

  • Training & Enablement: Helping your staff adopt new tools quickly.

  • Ongoing Support: 24/7 assistance to keep everything running smoothly.

The Future of Communication is Cloud

Cloud communications aren’t just about keeping up with technology—they’re about giving your business the tools to compete, grow, and thrive. With scalability, flexibility, and cost-effectiveness, the case for cloud has never been stronger.

Final Word

If you’ve been holding off on upgrading your communication systems, now is the time to revisit your options. With the combination of 8x8’s innovations and Addcom’s expertise, you can move to the cloud confidently—without compromise.

👉 Contact Addcom today to explore the future of communication for your business.

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